Mobile marketing has never been bigger and it shows no signs of cooling down. We are constantly seeing the rise in mobile usage and brands do not sit idle. Mobile search inquiries have surpassed desktop ones, which marks a seismic shift in the online, marketing and the business world. The spending on the mobile ads alone is expected to reach 65 billion by 2020, suggesting that … [Read more...]
2017 Social Media Trends And How To Use Them For Business
Getting your social strategy has become increasingly difficult, with various shifts in popularity happening at a blistering pace. For example, only a few people could predict the dark future for Vine some years ago, when six-second videos were all the rage, but now we have to live without that option. Needless to say, there are new, improved and more user-friendly options … [Read more...]
Digital Loyalty And Rewards Programs For Retaining Customers
Even though loyalty programs have been around for several decades now, they have been constantly changing since the time when American Airlines introduced their Frequent Flier program. Many companies have experimented with various forms of loyalty programs, trying to keep existing and attract new customers, but not all of them have managed to achieve set targets. In order to … [Read more...]
Low Cost Advertising And Marketing Campaigns Via Social Media
If you are, by any chance, thinking that social media advertising is not important for your business, think again. With the rise of digital technology and online communication, social media presence and advertising has become a necessity, not just an option. To ensure quality and the highest return on investment as far as your social media ads are concerned, there are a few … [Read more...]
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