Modern brands are built with the customer at the epicenter of it all. From designing the brand’s packaging, creating online and offline content, all the way to choosing social networks, businesses strive to make it all about the end user, and marketing is no exception. How brands develop their email campaigns and how they strive […]
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4 Ways Social Media Has Impacted Business Communication
The use of social media accelerates the growth of business and helps in building a better customer relationship. The companies have experienced an increase in sales after creating better customer services with the help of social media. We often blame social media for our inability to socialize, but let’s give some credit to it for […]
7 Social Media Marketing Mistakes That Could Harm Your Brand
When you think about social media, everything seems to be pretty easy. With all the tools at your disposal, you just need to make a few occasional clicks, and your brand will miraculously flourish beyond your wildest dreams. Unfortunately, social media are a treacherous sea that can reward you with smooth sailing or sink your […]