The conversion rate is one of the most important metrics for online businesses and other organizations. It measures and identifies the percentage of people that take your desired action after landing on your website. The desired action could be anything from ordering your products and services to subscribing or even getting in touch with your […]
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Top 8 Tips to Build and Strengthen Brand Awareness
You are building a great brand, but the desired audience is not reaching you? Maybe you have been on the market for several years, but your business remains invisible? Regardless of which version you identify with, the key to efficient business functioning is high brand awareness. How to build and strengthen it? The recipe for success can be found […]
8 Tips for Best Email Newsletter Marketing Template Design
Whether for newsletter marketing, cold campaigns or customer and client follow-up, your email’s overall design plays an important role. Different stakeholders look for very different things in terms of content placement, information, and calls to action, which makes it difficult for companies to pinpoint the perfect balance. According to Robben, 58% of adults check their […]