Your sell quality products. You’ve poured your heart into building a gorgeous website. You have a solid email marketing strategy. You use social networks to share valuable content and build relationships with customers. Yet, this is not enough to establish online credibility. Your brand is as strong as your customers say it is. Statistics say […]
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Creating Social Media Strategy For A Franchise Business
Many entrepreneurs nowadays choose to purchase a franchise business instead of starting their own business. After all, a franchise is an already developed business model that potentially has higher chances of success than starting a venture of your own from scratch. What’s more, franchisees are supported by a trademark or a brand they operate under. […]
7 Social Media Marketing Mistakes That Could Harm Your Brand
When you think about social media, everything seems to be pretty easy. With all the tools at your disposal, you just need to make a few occasional clicks, and your brand will miraculously flourish beyond your wildest dreams. Unfortunately, social media are a treacherous sea that can reward you with smooth sailing or sink your […]