There is no denying that the Ecommerce industry is on a perpetual upward trajectory, what with the unprecedented popularity of online shopping in recent years coupled with the inherent ease of access for aspiring entrepreneurs. Both the customers and the business leaders stand to gain from becoming a part of the Ecommerce industry, but that […]
How To Improve Customer Experience With Marketing Automation
Modern brands are built with the customer at the epicenter of it all. From designing the brand’s packaging, creating online and offline content, all the way to choosing social networks, businesses strive to make it all about the end user, and marketing is no exception. How brands develop their email campaigns and how they strive […]
Creating Social Media Strategy For A Franchise Business
Many entrepreneurs nowadays choose to purchase a franchise business instead of starting their own business. After all, a franchise is an already developed business model that potentially has higher chances of success than starting a venture of your own from scratch. What’s more, franchisees are supported by a trademark or a brand they operate under. […]