Studies reveal fascinating trends in the realm of B2B content marketing for the current year. Check out these top 7 content marketing must-haves for marketers in 2018. Content marketing has for long been a realm mostly ruled by the business biggies of B2C companies. Engaging directly with the consumers at a prolific rate, B2C marketers […]
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When running an ecommerce business, there are numerous different metrics you should track. However, calculating your revenue sometimes comes down to two simple numbers – your website’s traffic and conversion rates. This might sound a bit over-simplified, but these two numbers should be the basis of your business analysis. There’s a number of ways to
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Helping you keep pace with the newest developments in digital marketing, here is a step-by-step guide to creating a predictive analytics model. Digital marketing is the new and trendy topic that is painting the town red, and clever marketers have already jumped the bandwagon with heavy online traffic directed to their websites that have astounding
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