Paid traffic has now become more openly promoted throughout the internet, and on social media. However, is it better than organic traffic for conversions? Paid traffic is more common today than ever before. Social networks charge money to disseminate an ad or promote a marketing campaign. There are also click farms out there that some […]
Social media
How to Use Email Marketing to Reach Out Your Gen Z Audience
It has been estimated that by the year 2020, Gen Z will account for 40% of all consumers. And, with 81% of Gen Z-ers checking their email at least once a day, email marketing continues to prove its value in the competitive world of digital marketing. Are you prepared to conquer the Gen Z market, […]
4 Tips for Creating Interesting Online Magazine Content
Wherever you cast your glance across the digital realm, you’ll find that another blog has popped up, with slews of posts flooding the internet on a regular basis. On the other end of the spectrum, we have online magazines, homages to their traditional counterparts in print, trying their best to deliver excellent content rich with […]